The Importance of Focus for Creative Solopreneurs

Big hugs of gratitude to today’s client who reminded me of the most vital lesson I share with my clients, the importance of focus for creative solopreneurs. We are all over the shop. We are full of creative ideas. We could do this and this and this and this. And we want to do all of it. We want to chase two rabbits (catch neither). We want to be the jockey on every horse in the race (win none). We are creators and scanners and ideas people and we love the new, new, new stuff. We are seduced by ideas. […]

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