Podcast Ep 122: Making Your First Sales

Today’s episode #122 of Own It! the Podcast was the first ever where I had to say to Nicola the day before “I have absolutely zero to talk about!”  I knew when I got there that I would be able to make a half-decent contribution, but in doing my show prep on Tuesday I could only see that I’d had a quiet week for various reasons. February’s ten calls with my clients in Small Business Big Magic ended on Tuesday 28th and, since then, I’d had given myself Thursday off. Then, on Monday, no clients showed to the Live Facebook […]

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Creating an Offer

You’ll remember last week I told you that Susan had given me a couple of ideas for my newsletter and we started by talking about #1 which was Growing Your Platform. This week? #2 is Creating an Offer. When Susan and I first spoke way back last September we got on the same page about her new business and we brainstormed her ideal client and her new pricing and how many clients she would need/want at that price. Pretty standard stuff round these parts. But we overlooked something quite crucial. Susan is reassuringly expensive. And last week she wondered aloud […]

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