Podcast Ep 134: Creating an Audience

In episode 134 of Own It! the Podcast, Nicola and I get the chance to advise a couple of her clients on creating an audience and marketing from scratch. I didn’t know this one was coming so when Nicola asked me what I would advise clients to do in mid 2017 I am initially a bit stumped. I have a sense in which if I were starting over now, I wouldn’t do what I have done. Not because it hasn’t worked wonderfully well, because it has. But because it was perhaps particularly suited to its time (2003 to date). If […]

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When Will You Learn to Rest?

When I was a newbie coach aged about 48 I took on a new client who was a little older than me. She wrote in advance to say that for a couple of years she’d been in a fog due mainly to the menopause and the death of her mother. I remember thinking, but not saying, and be kind please… I wasn’t yet much of a coach in those days…Get. A. Grip. I’m almost ashamed to write that now, having spent the intervening 15 years listening to +/- a thousand people tell me their life stories. And what makes that […]

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The Importance of Taking Proper Breaks When You Are Self-Employed

I took the weekend off. Completely. 100%. No work on either day. It felt good. We enjoyed a weekend of warm sunshine in London and it put me in a holiday mood. No-one had booked themselves into my online coaching diary for Saturday, which is very rare, and apart from my commitment to blog daily there was nothing I had to do – total freedom. Which is ironic because freedom is the most often quoted word self-employed people offer up for choosing to work for themselves, but self-employment can so often be anything but freeing. What we small business owners […]

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