Giving It All Away

October began well for me. I felt much more energetic and optimistic than I did during September. No idea why. Not examining it. Just taking advantage of it. I suspect the beautiful sunshine and clear blue skies had a lot to do with it, as I find that very mood-enhancing. And in that spirit, last weekend I thought to myself “Right, I’m going to step up the blogging again. Get back into the habit. I think I’ll aim for a blog post every day, Monday to Friday.” Happily I had already cleared one day, intending to be out of London on Tuesday, […]

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Five Bloggy Dreams – Andrea, Paula, Justina, Sabine and Tracy

One of my genius ideas to promote our upcoming Summit all about living a life beyond the laptop was a blog competition. As Terry Wogan would have said, five entries “flooded in”, three of them last night just an hour or two before the deadline. They are from Andrea, Paula, Justina, Sabine and Tracy and they are as diverse as you might expect from five wonderful women. Andrea Jordan has been living the laptop lifestyle for some time now and is becoming a bit of an old hand. She’s recently left her home in New Zealand to live in Mexico […]

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A Good Marketing Week

A good marketing week is one where you get to see the results on your marketing efforts. The vast majority of my marketing is done online. I don’t leave home for two reasons: I don’t like networking and I want my business to be global and the best way to reach out to the world is via the internet. I’ve been found by three different people for two different reasons this week, and they were all online. Two people who could only have found me via my website and blog and social media are a publisher and a journalist. The […]

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Falling Off (and Getting Back On)

Last year in 2014 I blogged daily for the whole year. 365 blog posts. I impressed even myself. This year I’ve mostly been falling off. Don’t we all? We all get good at something, achieve the results we want and stop doing it. What are we like? BLOGGING In anticipation of Sam’s Blog Week which is free to join and runs between 7th and 11th December 2015, I am starting to blog again today. December is a holiday month for me with fewer 1-2-1 clients and therefore more personal time so I thought I’d start blogging again, perhaps as often […]

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You Are My Why

Astrologer Sally Kirkman shared a TED talk in one of my client mentoring groups last week and this inspired me to suggest that those who wanted to might like to write a blog post about why you do what you do and we could play blog tag with it, linking to each other’s posts. Wanna join in? Here’s what to do: 1. Watch the TED film with Simon Sinek (see below) 2. Write the blog post about your own why 3. Send me a link and I will link to yours here in this post 4. Link to this post of […]

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4 Blogging Success Celebrations

Yesterday was a fabulous day of celebrating blogging success stories with my clients. I love to blog and encourage all those who have a website to find a way to publish blog posts as often as they dare/relish/can be bothered. We debate the point of blogging a lot…”why am I doing this again, Judith?” and so on. Yesterday was one of those days where the point came home to four clients – four! Client Number One is a good and reliable blogger. She publishes twice a week – at length. We often debate making them shorter and putting more content […]

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Blogging Blues: Keep Writing Anyway

Clients report that they struggle to blog. They intend to write but it doesn’t happen. Or they’ve lost their nerve for one reason or another. Here are the top reasons for getting the Blogging Blues. I’m reinventing my website and I don’t want people to visit before I’m ready I hear you. But I’d keep writing anyway and here’s why. We entrepreneurs and small business owners keep inventing and reinventing ourselves and our products and services all the time. There’s no perfect. There’s no place you’ll come to where you’ll be satisfied with your website. You’ll be satisfied “for now” […]

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Questions About Blogging

Questions about blogging have come thick and fast during the 30DC. Here’s a typical one: What techniques can I apply to get me to write blog posts for my new website which needs a bit of work doing to it? I wonder whether that is what makes me reluctant to do anything on it. Here are my thoughts: Do you like writing, for starters? If not, find another route to market – perhaps audio, maybe video, how about pictures? If you do like writing, then just do one. Then another. Then another. Enjoy yourself. [Tweet “Decide how many blog posts […]

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Nothing Sells Itself

One of my 30DC clients tells me she has an Etsy shop but has never sold a thing on there. She doesn’t know what to do and is considering finding a PR agency for her creations, rather than looking for shops and galleries and asks what I think. Gorgeous, that’s what I think! Permission to ramble on about marketing… Nothing sells itself, not to begin with anyway. I only do two things. I coach my clients and, when I’m not doing that, I am marketing so that I may have clients to coach. And vice versa. Coach. Market. Market. Coach. […]

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Top Tips for Newbie Bloggers

The 30DC newbie bloggers are asking me lots about blogging. Good! It’s one of my very favourite topics. Here are some of my top tips in answer to the first few of those questions, with plenty more where that came from. Disclaimer: These are my personal opinions after blogging for a very long time. Many experts* would disagree with me. My opinions come from my personal experience and I write as I find. How long should a blog post be? I like short myself. I’m a busy woman. I advise that you write little and often. 400-600 words is good […]

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