Marketing: Why Bother Blogging at All?

Most of the people I know these days have a website. And most of them have a page on it called Blog. And almost all of them know they should be blogging. But are they? Not really, no. They pay various webby colleagues of mine to create beautiful websites for them which then lie fallow, dormant, unloved. There are quite a few challenges with regular blogging: What shall I write about? Who cares what I think? There’s so much noise on the internet already, do I want to be party of that? I’ve got nothing new to say. Dare I […]

Keep Reading »

Giving Thanks for Grandma’s Old-Fashioned Values

So, I went to another funeral recently. I rather enjoy a good funeral, me. Yes, they can be sad but they can also be beautiful, bittersweet and uplifting. This one was all three and more, a two-hanky gig. And a beautiful, family party al fresco on a gorgeous day of sunshine and clear blue skies over the green lawns of Home Counties England at her finest; Jerusalem, The Lord’s My Shepherd, Guide Me Oh Thou Great Jehovah.  Need I say more? The recently departed was 89 and, as was revealed in the eulogy, she had lived a life of service […]

Keep Reading »

#LoveTheBoss: MD of Sark eMedia, Sarah Arrow

Hi Sarah, Lovely to see you here. Please introduce yourself. Hi, my name’s Sarah Arrow, and I’ve worked for myself all of my life. What I mean by that is that even when I was employed, I worked for myself; for my own goals and own satisfaction. I realised from a very early age that unless I worked hard and did what I enjoyed i.e. work for my own satisfaction, I was going to have a long and miserable working career. I’ve taken some roles in order to access education, others to access contacts and others for the ability to […]

Keep Reading »

Blog Marketing: How Often Should I Blog?

Sixty percent of businesses have a business or company blog. 35% of those actively blog at least once a month and the remaining 65% haven’t updated their blog in one year or more. Oh dear. Is that you? In a film called Ghost Town, in which Ricky Gervais plays a dentist, one of his patients asks him “Doctor, should I floss?” and he replies “Only the teeth you want to keep”! Similarly, you need develop a blogging habit only if you want new clients and lots of lovely new business coming your way via your website. I’ve been blogging for […]

Keep Reading »

Productivity Fridays, Anyone?

If you were picking an optimum day on which to be productive, it would be a Monday. I know I favour Mondays myself for cracking on. And then I generally follow it up with a nifty Tuesday, a stonking Wednesday and a fabulous Thursday. But by Friday, I’m usually giving myself permission to slack off a bit. Often I am scheduled for my regular appointment at the beauty salon starting at 4 p.m. which means I am on my metaphorical bike by 3.30. Poets’ Day. Normally I wouldn’t pick a Friday for giant-killing tasks. I might pick something itty-bitty instead. […]

Keep Reading »

#LoveTheBoss: Interview with Nurture With Love’s Ani Richardson

Tell us something about you, Ani. How long have you worked for yourself? And perhaps something surprising readers may not know about you My name is Ani Richardson and I have been working for myself since I finished my Masters Degree in Nutritional Medicine in 2002, wow that’s 11 years now! In that time my work has evolved from being solely focused on nutrition writing to being all about holistic wellness. Holistic wellness, to me, is about nurturing, and being in balance with, the whole self: our body, emotions, mind, soul and Spirit – this creates a feeling of ‘being […]

Keep Reading »

Bucket List: My Six For Sixty

My social media chums and clients are blogging their bucket lists. Some are expressing it as the number of things they want to see, have and get done by their next significant birthday, thus thirty for 30, or forty for 40, or fifty for 50 and mine would have to be sixty for 60. Since my sixtieth birthday is only 18 months away, there are not sixty things I want to do by then nor, frankly, between now and my kicking the bucket. I am lucky in that I have achieved most, if not all, of the things I set […]

Keep Reading »

Learning To Take A Decent Photograph On My Holidays – Day 1

And so the test begins. Can I keep blogging every day despite being on holiday? I decided to make it easy (ish) on myself and bring my camera on holiday, thinking that I could take a photo each day and post it and this would save me writing but I must have lost my mind temporarily as I overlooked one important fact. I am rubbish with a camera. But, like writing, my photography skills can only improve with practice. So I’m giving it a go. What I’ve noticed immediately is that I don’t yet have an eye. I look up […]

Keep Reading »

So Here I Am. Writing. Again.

Lately I’ve been receiving intuitive nudges to write more, specifically to set a goal to write here on my blog every day. It’s a tall order, I won’t lie. The spirit is willing, very, very willing, but the flesh is mostly weak. And since today is the first of the month it would seem like an auspicious day to start such a personal challenge. Or re-start it, should I say. It’s a good day because the first of the month always feels like a clean slate, an opportunity to re-commit to your goals. It’s also a bad day because on […]

Keep Reading »

If A Picture Paints A Thousand Words…

Lots of the entrepreneurs I’m talking to right now are photographers. Not quite sure how I lucked into such a rich and arty stream of them, but there you are. I am sharing an image tonight from one of them. She’s not a professional photographer but she is French and green and good with her camera and much more besides. I’ve encouraged her to share more of her photos on her website and on social media. If you can take a good photo, let’s see ’em! Here’s Sophie‘s picture. Nice isn’t it?  

Keep Reading »