Q12: What If It Doesn’t Go to Plan AGAIN?

This is Question 12 of 52 asked and answered in my book Your Biz Your Way. “A lot of people are afraid because they have never tried anything different. My fear comes from having tried and it didn’t go to plan.” What your question reminds me of is what they say in the financial world of investments: Past performance is no guarantee (or even indication) of future results. My first ever personal development book and one which would still be in my top 10 is Feel the Fear and Do It Anyway by Susan Jeffers and it is still the […]

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Q11: Why Doesn’t It Feel Fair If My Life Is Lovely?

“Other people have shit lives; it’s not fair if mine is lovely.” More than anyone your questions make me want to begin with dearie, dearie me. How did you get to be so complex? It isn’t clever and it isn’t funny. Stop it immediately. Gentle Reader, I can only speak to this woman like this because I know her well, she has a robust GSOH, she knows she’s bonkers in quite a good and delightful way and some tough love is what she’s after; if we were on Skype together she’d confess this and we’d laugh at that alter ego […]

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Q10: Why On Earth Would I Even Bother Trying?

This is question 10 from my book Your Biz Your Way. The full question is: Look how great they are! Why on earth would I even bother trying? And here’s my answer: Modesty is a great (often peculiarly British) quality and I find it very attractive. But this is bonkersness on a grand scale. And I know you are an intelligent woman of tall order so this is not a brainy question so much as a feelings one. You are a hostage to your feelings at times, a lot of the times. Aren’t we all? The answer is, as your brain […]

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Q9: Why Is It So Hard to Hear My Own Voice?

“I really liked your FB post about listening to your intuition vs. listening to what everyone else has to say. I know that the only way this will work is if I listen to myself but sometimes it’s hard to distinguish who is saying what.” Gosh! I LOVE this one. How delicious is this? I do hope that your question resonates with readers. I have a suspicion that it will. This is the problem with all that received wisdom. Can I suggest you stop reading and listening and studying and imbuing everyone else with the wisdom and thinking it is […]

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Utterly Unemployable: My Biz My Way

Well, what on earth took me so long to get around to creating this collection of ideas?  I wrote the book Your Biz Your Way  I asked 52 of my closest online friends to write up their stories of that on my Blogfest 2018 But I forgot to even think about doing it myself. Nutter. Sometimes you miss what’s right under your own nose! So, what’s it all about, Alfie…this solopreneur, work-at-home malarkey? I’ve tried it all ways – work at home alone, work at home with others, get an office almost alone, get an office with lots of others. […]

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Q8: How Do I Say NO Without Offending?

On the day I started writing this book, one of my dearest and oldest friends wrote to me. I am lucky to call her my friend and she is a very wise woman. This summer we’d had occasion to support each other through making a difficult decision. She went one way, I went the other. To my eyes, this makes her the better person. We’d both been invited to do something that neither of us particularly wanted to do. I’d consulted my friend about what she intended to do. She intended to do The Right Thing. I’d done what I […]

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Q7: I’m Unsure. What Can I Do and for Whom?

In my experience, this problem arises from the over-application of the logical brain. When I was grappling with this myself, it turned out it was right under my nose, the place where the answer to this question often resides. Of course, that choice of home for this little lovebucket makes it particularly invisible, especially to us, and blindingly obvious to others. Three questions might help. 1. What’s your cred? What’s in your life and in your career to date and in your CV that will impress potential future clients and enable them to resonate with your story and think “Yes! […]

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The Acid Test for My Book: Your Biz Your Way

Despite having taken all my previous books (such as they were) OFF Amazon in a fit of pique a couple of years ago because the income wasn’t worth the paperwork, last weekend I re-opened my account at KDP and uploaded Your Biz Your Way for sale there too. Now I’ve almost lost count of the number of different places and ways and formats in which you can buy all of the book, read some of it or get the first chapter for FREE.  This included re-opening my Amazon Author Page. It’s not perfect, and I notice they no longer allow you to hyperlink […]

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Q6: How Do I Decide What’s “Real” Work?

“Procrastination tasks that almost look like real work – the “I’ll just create some art for that calendar” detour instead of the harder, more linear tasks that would move me further forward.” When I wrote to my Small Business Big Magic group about why weren’t they blogging more, my Feedly feed being void of their creative output and me missing it, K replied: “I do a bit, but I seem to go through bursts. Right now it’s a “write articles and blog to avoid real work” phase that I need to break free from.” K’s distinction is very interesting to […]

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Q5: What Makes the Folly of Multiple Projects SO Seductive?

“The ‘there’s safety in numbers’ multiple-projects-on-the-go-at-any-one-time theory, despite all evidence to the contrary.” I love this. I love it especially because you tell me your own answer. “Despite all evidence to the contrary.” Quite. And you already know that playing with multiple projects simultaneously is precisely the way to prove yourself right, that it is a folly. I think it leaks. What I mean by that is if you don’t believe in your own project enough to make it your one and only (or your one and only for now) that vibe leaks and your ideal client/customer picks up on […]

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