I abhor all forms of business jargon. Always have. Always will. Sometimes it’s unavoidable and I do hope, Gentle Reader, you will pick me up when you notice me using it or ask when I use an expression you do not understand or that you too dislike. I’d appreciate that, honest I would. Clients ask me, often after they’ve been to networking meetings with other self-employed types bigging themselves up by using jargon and trying to look like they know what they’re talking about, “what’s a business model and do I need one?” You don’t need one, no. But sometimes […]
What do you already love about your business and how could you do more of that? And if you don't love yours at all, how can you get rid of it and start again?