Doing What You Love or Wasting Your Time

My clients are my greatest teachers. Here are some of the invaluable lessons they have taught me this week and all before Wednesday coffee break. One of my mentors once taught me the expression “delay is increasingly expensive” and he was right. But expressions like that can just as easily be countered by other circumstances. I spoke to a woman I’ve known for four years who is starting to create a business she’s had in her heart for far longer. And although you could apply that phrase to these circumstances, I am not. I am just delighted that now seems […]

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How to Make a Living Doing What You Love

This week my clients have made the distinction between running a business and “just” making a living doing what you love. This is an important distinction. Not everyone is driven to create, set up and manage a real-world business. It can feel onerous as I know only too well having been there and done that several times. I also know what the traps can be of creating a living doing what you love, but let’s not go there yet. Firstly, let’s just imagine that it is possible. And it is possible, yes. Easy, even. I was inspired in this thinking […]

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People Will Pay You

People will pay you for what you are good at. People will pay for your expertise, industry, labour, diligence, skills and talents. People will pay you to do the things they don’t want to do. People will pay you, period. Market yourself as a doer of things that others don’t want to do or can’t. This is a viable business model, this is what all businesses are. I was an accountant for twenty years on precisely this basis, good at things others were not. The same could be said for my gardener, my hairdresser, my caterer, my party planner, my […]

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